Scaling up digital transformation initiatives (also called Industrial Transformation (IX)) come with a set of business challenges that are not easy to overcome. While some companies are successfully transforming, as LNS Research shows, most industrial organizations are either still keeping it at a smaller scope (e.g. pilots) or haven’t started their transformation yet.

In this webinar, we combine three perspectives on industrial transformation. MaxGrip’s Ronald de Kok, VP Marketing & Sales and Bob Francis, research analyst at LNS Research will discuss four roadblocks. They will then be joined by Dennis van der Plas who is Manager Maintenance and Asset Care in the global Heineken organization. He will share his experience concerning the four barriers.

The four roadblocks that are discussed:

  1. Asset management is not seen as a contributor of IX success
  2. The organization is not able to see beyond the technology
  3. The organization is not able to achieve internal adoption for the changes
  4. There’s no internal alignment or collaboration between Operations and Asset Management

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About the Presenters

Dennis van der Plas

Dennis van der Plas
Manager Maintenance and Asset Care at Heineken

Dennis has 25 years of experience in maintenance and engineering. He is the Manager Maintenance and Asset Care at Heineken. He has been working at the global FMCG company for twelve years in various roles. Before that he was an engineering officer in the Royal Netherlands Navy. Dennis has a passion for and experience in organizational development including knowledge management.

Bob Francis

Bob Francis
Research Analyst at LNS Research

Bob Francis is a Research Analyst and Advisor with LNS Research, focused on coverage areas including autonomous operations, asset performance and risk management (APM 4.0), artificial intelligence (AI) and machine learning (ML), digital transformation, organizational readiness and leadership and operational excellence. Bob has over 25 years of experience in industrial technology and software and has held executive positions at companies including AspenTech, Meridium (now GE Digital) and Lloyd’s Register.

Ronald de Kok
VP Marketing & Sales at MaxGrip

Ronald leads the global marketing and sales of MaxGrip, a consultancy firm that is specialized in APM. He has been involved in the development, deployment and implementation of Asset Performance Management in organizations. His passion is to get the best performance out of people and their organizations, also maximizing the potential of Industry 4.0 and IIoT solutions.

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